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Powering a Better Tomorrow, One Frame at a Time

Explainer Video

How corn could power your commute

Figment Animations partnered with BBC Storyworks and POET for a campaign showcasing the versatility and benefits of renewable energy. The team used 2D animation to highlight the various ways the corn plant can be processed into bioethanol, biodiesel, cosmetics, sanitizers, and more.  The campaign was a huge success, providing POET with a massive boost in website traffic and proving that a fun and direct approach to education can be highly effective.

BBC Poet - How corn could power your commute
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Client: BBC Storyworks & Poet

Directed by Angelica Lena

Produced by Alex Lugton

Written by Alex Lugton & Oliver Trace

Animated by Matt Stewart-Tribe

VO by Amalia Vitale

Sound Design by Benjy Barkes

Music Ebony Dance by Ben Pringle

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